| Title | Testing normative and self-appraisal feedback in an online slot-machine pop-up in a real-world setting |
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| Published in | |
| DOI | 10.3389/fpsyg.2015.00339 |
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| Abstract | Over the last few years, there have been an increasing number of gaming operators that have incorporated on-screen pop-up messages while gamblers play on slot machines and/or online as one of a range of tools to help encourage responsible gambling. Coupled with this, there has also been an increase in empirical research into whether such pop-up messages are effective, particularly in laboratory settings. However, very few studies have been conducted on the utility of pop-up messages in real-world gambling settings. The present study investigated the effects of normative and self-appraisal feedback in a slot machine pop-up message compared to a simple (non-enhanced) pop-up message. The study was conducted in a real-world gambling environment by comparing the behavioral tracking data of two representative random samples of 800,000 gambling sessions (i.e., 1.6 million sessions in total) across two conditions (i.e., simple pop-up message versus an enhanced pop-up message). The results indicated that the additional normative and self-appraisal content doubled the number of gamblers who stopped playing after they received the enhanced pop-up message (1.39%) compared to the simple pop-up message (0.67%). The data suggest that pop-up messages influence only a small number of gamblers to cease long playing sessions and that enhanced messages are slightly more effective in helping gamblers to stop playing in-session. |
Nuove Normative Slot Machine, morongo casino pool party, corum bubble casino, nikon d5 cf slot Top Sites to Play Online Blackjack for Real Money in 2020 1 Royal Panda reserves the right to change the terms and conditions of its promotions at any time. Game Experiences Questionnaire (GEQ) This scale was used to gauge player experience of the slot machine playing session. The original scale (33 item version, core module) was developed to assess various aspects of engagement with media: immersion, flow, competence, positive and negative affect, tension, and challenge (IJsselsteijn et al. 2007).We presented participants with a shortened version.
Av: Auer, M.M., Griffiths, M.D.
Publicerad: Frontiers in Psychology, 6 (MAR), art. no. 339, 2015.
Kategorier: Behavioral tracking system (BTS)
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Abstract:
Over the last few years, there have been an increasing number of gaming operators that have incorporated on-screen pop-up messages while gamblers play on slot machines and/or online as one of a range of tools to help encourage responsible gambling. Coupled with this, there has also been an increase in empirical research into whether such pop-up messages are effective, particularly in laboratory settings. However, very few studies have been conducted on the utility of pop-up messages in real-world gambling settings.
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The present study investigated the effects of normative and self-appraisal feedback in a slot machine pop-up message compared to a simple (non-enhanced) pop-up message. The study was conducted in a real-world gambling environment by comparing the behavioral tracking data of two representative random samples of 800,000 gambling sessions (i.e., 1.6 million sessions in total) across two conditions (i.e., simple pop-up message versus an enhanced pop-up message).
The results indicated that the additional normative and self-appraisal content doubled the number of gamblers who stopped playing after they received the enhanced pop-up message (1.39%) compared to the simple pop-up message (0.67%). The data suggest that pop-up messages influence only a small number of gamblers to cease long playing sessions and that enhanced messages are slightly more effective in helping gamblers to stop playing in-session. Keywords: online gambling, responsible gambling, online slot machines, pop-up messaging, normative feedback, ecological validity, behavioral tracking, health messaging